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Marketing translation in Figma
When launch dates are tight, the bottleneck is often copy iteration—not pixels. Translate hero sections, ad variants, and email graphics where they are already designed.
Why do it in Figma?
Marketing and growth teams already collaborate in Figma for landing visuals. Moving copy to a spreadsheet and back is slow. Translating in the canvas keeps line breaks, CTA size, and emphasis visible while you still have time to adjust layout.
Practical tips
- Lock aspect ratios and safe areas before translating into wordier languages.
- Use custom instructions for brand voice: "short headline," "legal tone," etc.
- After translation, re-check contrast and truncation on mobile artboards.
Using FigmaTranslator
Select the text you need, pick the target language, and run a pass. For larger surfaces, batch-select nodes (see batch translate). If you are not sure Figma is the first step, read Figma translation options.